As we begin 2023, the lasting effects of supply chain shortages, lowered new car sales, and the rising cost of steady parts and materials are still being felt. Experts tell us that these challenges will continue well into the year. Many dealerships today are...
Success! A customer visited your parts website, liked what they saw, and made a purchase. You’ll soon fulfill their order, package it, and ship it out. All that’s left is to hope they’re happy enough to shop with you the next time they need to buy. But will they even...
Marketing can be a challenge, but it’s crucial to the success of any business. Not only do you need marketing to maximize success, but you need to be using the right marketing. While most dealers implement marketing to drive business to their dealership, having...
The marketing strategies you have in place today play a major factor in the success of your parts web store. Most dealerships choose to hire an outside marketing agency, so a parts marketing expert can handle the advertisements while your parts team focuses on selling...
Google offers a variety of marketing services, so it’s easy to get lost in the options. You have Google Ads, Google Shopping, display campaigns, and search campaigns. So, where do you start? A lot of people confuse Google Shopping campaigns with Google Search...
Social media marketing is still the most prevalent form of online marketing for all businesses. In 2021, there were 295 million social media users in the United States, making up about three quarters of the population, and over 31 million social media users in Canada....
Recent Comments