Adding online selling channels to your parts department is a great way to generate new revenue, which can go on to also benefit the entire dealership. This is one of the biggest reasons for selling online, but is it the only benefit? As it turns out, there are MANY...
Studies show that nearly 90% of customers abandon shopping carts and don’t complete their purchases. This phenomenon isn’t exclusive to traditional eCommerce; it also occurs in car dealerships, both in the context of online parts sales and more broadly when...
It’s easy to sell auto parts on eBay. With only a few clicks (and with the right software), your entire parts inventory can be available to millions of searching and ready-to-buy customers around the world. The automotive segment of eBay—eBay Motors—is booming. The...
Marketing your dealership is fast-paced. You don’t have time, money, or effort to continually learn the latest marketing trends and put them into action. We often forget to stop and listen to what our customers are truly saying because we’re too strapped for...
Online shoppers have different wants and needs than the customers you’re used to dealing with at your dealership. There’s a reason they’re shopping online rather than in-store, after all. Once you’re tuned into these key differences, you can cater to their desires,...
Recent Comments